How to SEO Optimise Your Blog Posts
Make Every Blog Post Get the Traffic it Merits
Blog Posts not seo optimised
- Bloggers *pay little attention to SEO* and wonder why their content gets no traffic.
- Bloggers don't have researched keywords, they *don't include them in key places* throughout the article. They don't write them into the article.
Insert Researched Keywords into the Right Places
- Add your *researched keywords* into the right parts of your blog post
You will learn [3 topics]
- Topic 1: How to *S.E.O optimise* your blog posts
- Topic 2: How to use *Tags & Categories*
- Topic 3: How to *Gain Reputable Links* & Social Links
Great Blogs Need SEO to Perform
“SEO will always be the Key to Blogging Success”
- Johnny Ward
Million Dollar Travel Blogger
onestep4ward.com
[Keywords] How & Where to Add Keywords
Install the Yoast SEO Plugin
The Yoast SEO Plugin is a great guide to SEO that will help you place keywords in the correct location. For bloggers starting out, the free version is more than enough. The premium version allows users to focus on multiple keywords and has some slick social media previews
- Install the Yoast SEO Plugin Here.
Add Keywords to These Parts of your Blog Posts (Always!!)
There are certain locations that bloggers should place keywords. The trick is to make sure the keywords flow. It is important that reader doesn’t think they are out of content.
- Title
- Headings & Subheadings
- Introductory Sentence
- Concluding Paragraph
- Title Tags
- Meta Descriptions
Add your Primary SEO Term to each part of your new blog posts
Tags & Categories for SEO
Tags and Categories are used to organise your content to make it easier for blog readers to find...and this helps Google find and rank it too.
It is recommended to have only 3-5 categories on your blog. There is no limit on Tags, you can add as many as makes sense.
A good way to think about it is to relate it to food. Categories would be Breakfast, Lunch, and Dinner. As a blogger, you would create content for one of these categories.
Tags would be "Eggs", "Vegetables" and "Slow Cooker". You can literally have thousands of tags if it makes sense.
- Create 3-5 Categories and Add them to your Blog
- Start adding 3-5 Tags to each of your Blog Posts as you write them
Link to Reputable Sites
Link to reputable sites within your blog post because google will check that you are linking to good content. It is always good to reference others and if done well some of these writers will link back to your site.
- Link to at least one Reputable Site per Blog Post
Gain Social Links
It has emerged that the more your blog post is shared on social media, those links coming from facebook, Twitter, and Instagram. When you think about it logically this makes sense because the social proof your content has, the more google will rank it.
The key to this is to make sure that your blog has easy to share social buttons, has a tool like Click to Tweet and give people the action to take.
People like to look good on social media, having an intelligent quote with click to tweet is the best way to get these social media blog post proof.
- Install the Click to Tweet Plugin on your WordPress site
- Include at least one Click to Tweet per blog post
To help you stay on track with your editing in the future, download our checklist!
[Your Action] What to do!
Your Task for Today is....
STEP 1: The Macro SEO Blog Post Improvements
- Install the Click to Tweet Plugin on your WordPress site
- Create 3-5 Categories and Add them to your Blog
- Install the Yoast SEO Plugin Here.
STEP 2: The Micro SEO Improvements for Every Blog Post
- Include at least one Click to Tweet per blog post
- Link to at least one Reputable Site per Blog Post
- Add New blog Posts to the correct category
- Start adding 3-5 Tags to each of your Blog Posts as you write them
- Add SEO Terms to:
- Title
- Headings & Subheadings
- Introductory Sentence
- Concluding Paragraph
- Title Tags
- Meta Descriptions
In Conclusion
[Done the Work??] Prove it!!
- Tweet us and tell us which you setup your digital notebook
- Email an SEO Optimised Article to Us!
Send the Keyword to paul@content.academy
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Have a Question? or Need Support? Email Paul: paul@content.academy
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