Today we have Lane Kennedy on the show, Lane is a speaker, coach and the founder of The Game Changer Society. In her time Lane has taken a start up from inception to grossing over a million dollars in sales in less than 18 months and is no slouch when it comes to creating amazing content.
Now through her work with clients she helps entrepreneurs go from as she puts it ” helpless to balls to the wall fearless!” Lane has been featured on Entrepreneur On Fire with John Lee Dumas, Inc.com, The Huffington Post and she most certainly knows how to bring it when it comes to giving advice to bloggers and business owners looking to take their content to the next level.
In this episode you will learn
- How to spot trends in your Editorial Calendar
- The factors that can help you create content months in advance
- The importance of article imagery
- Lanes Social Media Strategy that gets her noticed
Pearls of wisdom from Lane
“Without “Community” there is no “Success”
“I can’t be the best practice and do what everyone does, it’s not my style”
“It’s as if we were sitting down having a cup of coffee together”
“Is this going to be helpful to my community, is it going to serve them”
“I’m all about getting it out there as much as possible, but there has to be a method”
Links and Resources Mentioned
Slack – a messaging app for teams
Google Docs – Online cloud document storage
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Special thanks to Lane for taking the time to share her tips, strategies and wisdom with us this week. Why not drop her a tweet with your thoughts on today’s episode, @LaneKennedy